OMG Announces New North American Leadership
This article was originally published by the Wall Street Journal. Omnicom Group Inc. has named Scott Hagedorn the North American chief executive for the unit that houses all of its…
February 14, 2019
Global News
Recent
Hearts & Science’s Dana Sarkis Gives Brands Tips on Embracing Digital Transformation
This article was written by Dana Sarkis, Head of Marketing Science and Growth Strategies, Hearts & Science MENA, and originally published by Campaign ME. The relationship between brands…
February 12, 2019
Execs Across OMG Named Among Campaign UK’s A List 2019
The complete Campaign UK A List 2019 can be viewed here. The A List 2019: The year of living dangerously Congratulations to the 12 OMG executives recognized by…
February 11, 2019
OMG’s Elie Khouri Addresses the Uptick in MENA Ad Dollars Going to Silicon Valley
This article was originally published by Gulf News. Dubai: More than $1 billion a year spent on advertising in the Middle East and North Africa is ending up in…
February 9, 2019
PHD’s Mike Cooper Explains Why Thinking Like a Challenger Will Help Brands Persevere in a Turbulent Marketing World
This article was written by Mike Cooper, CEO, PHD Worldwide, and originally published by Adweek. Before there was Airbnb, pre-Uber and prior to Netflix’s response to those household…
February 7, 2019
OMD’s Stephen Li Shares His Outlook on the Industry in the Year of the Pig
This excerpt is featured in an article originally published by Marketing Interactive. Kung hei fat choi! As the year of the dog ends, so begins the year of…
February 4, 2019
OMG and PHD Execs Recognized by The Internationalist as 2018 Agency Innovators
Today, The Internationalist announced its picks for their 2018 Agency Innovators list. Omnicom Media Group had three executives who earned a spot: This annual list recognizes executives who…
February 1, 2019
PHD’s John Wagner Gives Context on the Current State of Digital Publishing for the New York Times
This excerpt is featured in an article originally published by The New York Times. A stormy sociopolitical climate played to the strengths of seasoned media companies. John Wagner,…
February 1, 2019
MediaPost Names Omnicom: Holding Company of the Year
This article was originally published by MediaPost. When Omnicom unveiled “Omni,” its homegrown data and information technology hub, last summer, it was touted as a “people-based precision-marketing and…
January 29, 2019