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OMG took to Las Vegas January 9-12 for the Consumer Electric Show (CES). Complimenting the tradeshow, we hosted The OMG Platform at The Cosmopolitan — A vibrant content hub to connect, learn, and inspire our guests by bringing some of the industry’s leading figures to our stage.

Over the course of four days, The OMG Platform was the place where tech giants who are building the future of media — including Google, Amazon, Meta, and Microsoft — and the visionaries who reimagine it, came together with Omnicom clients and agencies to chart a course for transforming technological innovation into brand growth. We explored how the evolution of four key areas: content, the AI revolution, commerce-centricity, and gaming culture, will redefine the way brands build relationships with consumers in 2024.

Our tentpole event, The Transformation Experience, took place midweek and saw icon and CEO of 11:11 Media, Paris Hilton, take to our stage with thought leaders and futurists David “Shingy” Shing, and Shelly Palmer. Our guests joined our CEO, Florian Adamski; our CMO, Sofia Colantropo; and agency leaders Kelly Metz, OMD; Lauren Walker, Annalect; and Duncan Painter, Flywheel.

This highlight reel captures the main themes and voices from an extraordinary showcase of talent and technology.