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PHD’s Mike Cooper Explains Why Thinking Like a Challenger Will Help Brands Persevere in a Turbulent Marketing World

This article was written by Mike Cooper, CEO, PHD Worldwide, and originally published by Adweek. Before there was Airbnb, pre-Uber and prior to Netflix’s response to those household cries of “Why is there nothing good on TV?” brand strategy focused…

February 7, 2019

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OMG APAC’s Rochelle Chhaya Weighs in on Amazon’s Bigger Bite into Digital Ad Dollars

This excerpt is featured in an article originally published by Marketing Interactive. Amazon is expected to double its ad revenue in the next two years, increasing its stake…

January 18, 2019

Resolution Media’s George Manas Comments on Amazon’s Ad Services

This article was originally published by AdAge. Amazon's brutal efficiency, obsession with automation and ruthless pricing tactics have helped it disrupt or conquer market after market, starting with…

April 30, 2018

Resolution Media’s George Manas Comments on Amazon’s Ad Business

This article was originally published by Digiday. Amazon’s advertising business may have been absent from the company’s annual shareholder letter last week, but ad revenue continues to grow quietly behind…

April 23, 2018