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Transformational Ideas Vol. 4: Connecting Technology, Culture, and Commerce

Oct 20, 2025

Transformational Ideas Vol. 4: Connecting Technology, Culture, and Commerce

OMG unveils the fourth volume of Transformational Ideas, a guidebook for marketers navigating a rapidly evolving media and technology landscape. Building on insights from the…

OMG AGENCIES PHD AND OMD TOP THE 2025 FESTIVAL OF MEDIA CAUSE AWARDS SHORTLIST

Oct 14, 2025

OMG AGENCIES PHD AND OMD TOP THE 2025 FESTIVAL OF MEDIA CAUSE AWARDS SHORTLIST

OMG has topped the 2025 Festival of Media Cause Awards shortlist with 36 nominations across the group. PHD and OMD are the joint top-performing agencies…

Omnicom Media Group leads with 17 trophies at the 2025 M&M Global Awards

Oct 13, 2025

Omnicom Media Group leads with 17 trophies at the 2025 M&M Global Awards

Last night, OMG was the top-performing group at the 2025 M&M Global Awards ceremony, taking home 17 total awards, eight highly commended campaigns, and, most…

New Report From Omnicom Media Group Provides a Roadmap for Marketers in the Brave New World of Gen AI Search

Oct 7, 2025

New Report From Omnicom Media Group Provides a Roadmap for Marketers in the Brave New World of Gen AI Search

As the majority of consumers see AI overviews as a single source of truth, Generative Engine Optimization (GEO) is becoming the new baseline for discoverability.…

Ralph Pardo in AdAge’s Future of Advertising 2030 Report

Sep 22, 2025

Ralph Pardo in AdAge’s Future of Advertising 2030 Report

As part of its  Future of Advertising 2030 series exploring how , media and creativity will evolve over the next five years, Ad Age  looked…

Omnicom Media Group leads at Festival of Media Latin America Awards 2025

Sep 19, 2025

Omnicom Media Group leads at Festival of Media Latin America Awards 2025

Omnicom Media Group (OMG) agencies have dominated the shortlist at the Festival of Media Latin America Awards 2025, receiving 52 shortlists for our work across…

Ad Age Highlights CASA AI Buying Agents Initiative

Sep 11, 2025

Ad Age Highlights CASA AI Buying Agents Initiative

Omnicom Media Group recently drafted an AI buying agents guide that explored the challenges with AI ad products from Meta and Google and it outlined…

Fortnite Advertising Friction: Creators Say Brands are Wasting Money on Custom Maps

Sep 4, 2025

Fortnite Advertising Friction: Creators Say Brands are Wasting Money on Custom Maps

Speaking to Digiday, Zero Code Managing Director, Dario Raciti, explained why Omnicom Media Group’s gaming practice doesn’t recommend that clients build their own Fortnite maps…

Merlin Entertainments Set to Award Global Creative and Media Business

Aug 19, 2025

Merlin Entertainments Set to Award Global Creative and Media Business

Merlin Entertainments has consolidated its global creative and media business with Omnicom, naming adam&eveDDB and Omnicom Media Group agency OMD its creative and media agencies…

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