Aug 19, 2020
Can This Relationship Be Saved? Big Tech and Big Advertisers Talk It Over.
For years, companies have complained that they pay good money for online ads, only to see them end up near a racist post or an…
Aug 6, 2020
OMG Transacts Gemma Spence on Structuring Internally to Win in E-Commerce
This article was originally published by WARC. As more brands pivot to online retail during COVID-19, it’s important to get the right structure within the…
Jun 12, 2020
OMG Transact’s Gemma Spence Explains “How Brands Grow” in the e-Commerce Era
This article was originally published by Warc. In today’s current climate, there’s no denying that e-commerce is big business. Online retail is exploding in penetration…
May 7, 2020
Three Ways to Go from Zero to eCommerce
This article first appeared in the May 2020 edition of Images Retail ME. As non-essential stores close and social distancing measures keep people confined, Stefanie…
May 1, 2020
Pivoting to eCommerce During COVID-19: Five tips for Success from OMG Transact’s Saradha Sethuraman
This excerpt is from an article originally published by WARC. As lockdowns continues, to survive and thrive, brands need to find new ways to continue…
Jan 29, 2020
OMG Transact’s Gemma Spence Outlines a 7-Point Survival Guide to eCommerce Strategy in 2020
This article was originally published by Econsultancy. Gemma Spence is CEO at OMG Transact, Omnicom Media Group’s ecommerce specialist practice. The UK is the world’s…
Aug 6, 2019
OMG APAC CEO, Tony Harradine, Talks to Exchange4Media
This article was originally published on Exchange4Media. Tony Harradine took charge as the CEO of Omnicom Media Group, APAC, in April last year. In a…
May 13, 2019
Hearts & Science’s Megan Pagliuca and Nadalie Dias Among Adweek’s 2019 Media-All Stars
May 8, 2019