Nov 12, 2021

OMG’s New Leadership Leans Into Clean Rooms and Agency Collaboration

This article was originally published by Campaign. There were times when Omnicom Media Group’s new global CEO Florian Adamski didn’t know whether the agency landscape…

Nov 8, 2021

OMG Named Global Media Partner for British Airways

This article was originally published by Adweek. British Airways has appointed Omnicom Media Group as its new media and SEO partner following a full marketing…

Nov 8, 2021

‘Learn Fast in Order to Act Faster’: Q&A with OMG’s New Global CEO

This article was originally published by Digiday. Amidst a domino effect of promotions and hires across Omnicom last week, the new global CEO of Omnicom…

Nov 1, 2021

Omnicom Media Group CEO Daryl Simm Elevated to President, COO of Omnicom Group with Florian Adamski Named CEO of OMG

This article was originally published by the Wall Street Journal. Ad giant Omnicom Group Inc. has promoted Daryl Simm, chief executive officer of the company’s media…

Nov 1, 2021

Media Buying Briefing: How messed up is the CTV marketplace? Bad enough that efforts are being made to fix it

If you’re in the content or marketing business, you can’t go an hour, much less a day, without hearing something about connected TV (CTV), the…

Oct 21, 2021

Omnicom Media Group signs onto Disney’s new clean-room offering as it also launches a brand purpose initiative

Omnicom Media Group’s chief activation officer Megan Pagliuca, speaking on the last day of Digiday’s just-concluded Media Buying Summit in Miami, broke some news onstage,…

Oct 19, 2021

OMD Named LegalZoom’s New Media Agency of Record

This article was originally published by Adweek. Fresh off a new partnership with the NBA, LegalZoom has picked OMD as its new media agency of…

Oct 18, 2021

Omnicom Looks to Build a Database of Certified Diverse Creators

In an effort to support and diversify the creators its clients work with, Omnicom Media Group is looking to help creators get certified. The agency…

Oct 13, 2021

OMG Bags Chanel in Global Media Pitch Win

This article was originally published by Campaign. Chanel has awarded its global media-buying account to Omnicom after a competitive pitch, ending its relationship with WPP…